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	<title>Comments for The Event Mechanic!</title>
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		<title>Comment on Virtual events: fantastic successes or pathetic failures? by Karen Reed</title>
		<link>http://theeventmechanic.com/virtual-events-fantastic-successes-or-pathetic-failures/#comment-18</link>
		<dc:creator>Karen Reed</dc:creator>
		<pubDate>Wed, 15 Feb 2012 06:55:33 +0000</pubDate>
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		<description>Interesting post. I&#039;m one of those that see a place for both rather than as an either or. If it&#039;s just knowledge I&#039;m looking for, then virtual events allow me to learn quickly &amp; cheaply from experts. If I&#039;m vendor shopping or want to connect with peers, then face-to-face is the way to go.</description>
		<content:encoded><![CDATA[<p>Interesting post. I&#8217;m one of those that see a place for both rather than as an either or. If it&#8217;s just knowledge I&#8217;m looking for, then virtual events allow me to learn quickly &amp; cheaply from experts. If I&#8217;m vendor shopping or want to connect with peers, then face-to-face is the way to go.</p>
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		<title>Comment on Social Media: The Five Steps for Long Term Success: The Event Mechanic! Maturity Model by flint</title>
		<link>http://theeventmechanic.com/social-media-the-five-steps-for-long-term-success-the-event-mechanic-maturity-model/#comment-10</link>
		<dc:creator>flint</dc:creator>
		<pubDate>Tue, 09 Feb 2010 22:23:17 +0000</pubDate>
		<guid isPermaLink="false">http://184.154.69.106/~eventadm/tem/social-media-the-five-steps-for-long-term-success-the-event-mechanic-maturity-model/#comment-10</guid>
		<description>Good summary article.  I think creating personas is a powerful concept.  Most company employees don&#039;t necessarily agree on exactly who their target customers groups are.  The personas seem to get everyone on the same page.  Also, most companies want to skip ahead and start with tactics which is a dead end.</description>
		<content:encoded><![CDATA[<p>Good summary article.  I think creating personas is a powerful concept.  Most company employees don&#39;t necessarily agree on exactly who their target customers groups are.  The personas seem to get everyone on the same page.  Also, most companies want to skip ahead and start with tactics which is a dead end.</p>
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		<title>Comment on How to Engage your Conference Audience by Dave Lutz</title>
		<link>http://theeventmechanic.com/how-to-engage-your-conference-audience/#comment-9</link>
		<dc:creator>Dave Lutz</dc:creator>
		<pubDate>Wed, 23 Dec 2009 13:39:47 +0000</pubDate>
		<guid isPermaLink="false">http://184.154.69.106/~eventadm/tem/how-to-engage-your-conference-audience/#comment-9</guid>
		<description>Hey Warwick, thanks for sharing Jeff&#039;s brain post with your community!  He&#039;s a very gifted writer and I can&#039;t wait for him to join Velvet Chainsaw.  Our blogging frequency and range of content are going to substantially increase in a couple weeks.  &lt;br /&gt;&lt;br /&gt;It was great seeing you in Atlanta and I wish you a very successful 2010!  Peace!&lt;br /&gt;&lt;br /&gt;Dave Lutz - @velchain</description>
		<content:encoded><![CDATA[<p>Hey Warwick, thanks for sharing Jeff&#39;s brain post with your community!  He&#39;s a very gifted writer and I can&#39;t wait for him to join Velvet Chainsaw.  Our blogging frequency and range of content are going to substantially increase in a couple weeks.  </p>
<p>It was great seeing you in Atlanta and I wish you a very successful 2010!  Peace!</p>
<p>Dave Lutz &#8211; @velchain</p>
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		<title>Comment on How 24/7 does your event need to be? by tonystubblebine</title>
		<link>http://theeventmechanic.com/how-247-does-your-event-need-to-be/#comment-8</link>
		<dc:creator>tonystubblebine</dc:creator>
		<pubDate>Wed, 20 May 2009 16:40:48 +0000</pubDate>
		<guid isPermaLink="false">http://184.154.69.106/~eventadm/tem/how-247-does-your-event-need-to-be/#comment-8</guid>
		<description>With social media tools the answer is however 24/7 your attendees want to be. Attendees don&#039;t need to be pushed a constant stream of original content from the organizer. Instead give them ways to connect with each other through social tools (Twitter, event specific social networks, mailing lists, etc) and they&#039;ll end up doing most of the work. I say end up, because your Chief Experience Officer needs to do the initial work of agreeing on a central hub for activity, communicating that out to attendees, and sparking the initial conversations. &lt;br /&gt;&lt;br /&gt;In our experience at CrowdVine, sparking an event community is pretty straightforward, certainly more than it is for other types of communities you&#039;ve built. Attendees have some consistent built-in characteristics that you can tap into, wanting to network and interest in your topics. You can hook them by showing your early registrants and by giving them a chance to interact with the speakers before they show up.</description>
		<content:encoded><![CDATA[<p>With social media tools the answer is however 24/7 your attendees want to be. Attendees don&#8217;t need to be pushed a constant stream of original content from the organizer. Instead give them ways to connect with each other through social tools (Twitter, event specific social networks, mailing lists, etc) and they&#8217;ll end up doing most of the work. I say end up, because your Chief Experience Officer needs to do the initial work of agreeing on a central hub for activity, communicating that out to attendees, and sparking the initial conversations. </p>
<p>In our experience at CrowdVine, sparking an event community is pretty straightforward, certainly more than it is for other types of communities you&#8217;ve built. Attendees have some consistent built-in characteristics that you can tap into, wanting to network and interest in your topics. You can hook them by showing your early registrants and by giving them a chance to interact with the speakers before they show up.</p>
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		<title>Comment on The dog days of summer by Andy Hickman</title>
		<link>http://theeventmechanic.com/the-dog-days-of-summer/#comment-7</link>
		<dc:creator>Andy Hickman</dc:creator>
		<pubDate>Tue, 22 Jul 2008 19:53:00 +0000</pubDate>
		<guid isPermaLink="false">http://184.154.69.106/~eventadm/tem/the-dog-days-of-summer/#comment-7</guid>
		<description>Warwick, living here in Texas I can certainly relate to your feelings about Summer heat and humidity.  Actually, I prefer to go on long runs about 5:00pm in the heat of the day.  Something about the suffering I have to endure is appealing...weird, I know.&lt;br/&gt;&lt;br/&gt;August is usually the most brutal month of the year here.&lt;br/&gt;&lt;br/&gt;Just got an email about speaking in India next month.  Bet it&#039;s pretty dang hot there too in August.  You&#039;ll be relieved to know that my passport is up-to-date.</description>
		<content:encoded><![CDATA[<p>Warwick, living here in Texas I can certainly relate to your feelings about Summer heat and humidity.  Actually, I prefer to go on long runs about 5:00pm in the heat of the day.  Something about the suffering I have to endure is appealing&#8230;weird, I know.</p>
<p>August is usually the most brutal month of the year here.</p>
<p>Just got an email about speaking in India next month.  Bet it&#8217;s pretty dang hot there too in August.  You&#8217;ll be relieved to know that my passport is up-to-date.</p>
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