I enjoy getting out and enjoying New Orleans, and when I can learn things which help ‘move the needle’ all the better. I attended Carl Landau’s NicheEventFest a couple of weeks ago. What did I learn?
- Greg Topalian knows his stuff and can identify 40 B2C event opportunities just by looking at the top B2B events
- Sean Guerre knows what a Confibition is, and has come up with more event business modelsthan you and I could
- Eric Udler is a star and can identify 8 ways to improve registration at B to C events
- Mark Sullivan is courageous and can craft an event the way it should be without caving in to the demands of big sponsors
- Kellie Shevlin knows how to market a launch which grows to thousands of attendees in three years
Special mentions to Jen Hoff, Rachel Wimberly and Shawn Pierce, some of whom will be providing me with great material for future newsletters, so stay tuned!
Thanks to Carl, Diane and the team for being great hosts!