Questions to Develop Your Virtual Event Strategy

Love this post from my friend Joyce McKee of Let’s Talk Tradeshows:   http://blog.iceem.net/questions-develop-virtual-event-strategy/   Questions you should certainly ask before spending Big money!

The future of sales or why you still need to pick up the phone…

One of the many hats I wear, is as a sales guy.  Sales has really changed in the last ten years, and selling, especially what one might call ‘cold to warm calling’, given the impact of personalization and inbound marketing. In a way, inbound marketing has made selling easier,  as inbound leads are usually pre-sold […]

Musing on the Virtual Edge Summit

I am enjoying one of the main benefits of virtual events this weeks-not having to travel.  Michelle Bruno, My erst-while partner on the EastVirtual Event Workshop, is attending (and working at)  The Virtual Edge Summit(VES) while I work on other customer projects in the office. I am attending VES virtually which is a relatively rare […]

What can we expect in 2012 in events?

I had a chance to catch my breath during the holidays in The Hamptons last week thanks to Bloomspot(a Groupon competitor). Well sort of, since I had my brand new iPhone 4S(I had a 4 year old Blackberry), and my world has been opened with Apps the Blackberry can only dream of. So what? I […]