2 Huge Mistakes Which Will Kill Your Event
This was an article which appeared in Bob James blog last month, The Mighty Copywriter. I liked it so much I am using it again… ______________________________________________________________________________ Having been around in the business awhile, I have had the luxury of watching great shows come and go, like watching cruise ships in the harbor. Bob asked me […]
How to Attract C-level Attendees to Your Event : Q&A with Sam Lippman
Having attended The Exhibition and Convention Executives Forum (ECEF) I have been impressed by the number and level of attendees Sam Lippman is able to garner at each one. In my mind, it succeeds for three reasons: 1) Its location in DC where many of the attendees work or can easily get there and back […]