Plan the foundation for a great conference

Dan Rayburn is the Executive Vice President for StreamingMedia.com, and conference chairman for Streaming Media East and West which are conferences in the streaming and online video industry. The events attract over 5,000 attendees combined. I originally interviewed Dan in 2007 for the SISO newsletter. Since I feel the topic is even more relevant now, […]

5 Key Things You Must Have to Reach an Event Attendance Goal

I’ve been involved in a couple of recent projects in which acquiring attendees have been harder than usual. Instead of ruminating about the market conditions or the economy as contributing factors, I thought I might recap the main ingredients in my ‘recipe’ for a plan for hitting an attendance target. Doing so has helped me […]