Is Your Show Remarkable?

Unfortunately, the answer for most shows is ‘no’, which is not unlike the chicken or beef entrées served at the last ten wedding receptions you’ve attended. They’re entirely forgettable as soon as you leave the reception/event.   Here is how it is from an event attendee’s perspective: You’ve certainly spent enough money to attend the […]

Five Elements of a Successful Event

I have been thinking about the elements that would, if all were present, make up a perfect event. Such speculation recognizes that only 5% of all events would ever fit within this category. So perhaps these events are more elusive ghosts than reality for most of us. Here are what come to mind:   1) […]