The Conference is Dead!(not really)
I posted this comment in response to this blog posting today: http://ow.ly/wAXP As someone who also makes a living helping conference and tradeshow organizers more successful, I hope the hypothesis that ‘The Conference is Dead’ is true is wrong! I think it is, although many of the comments above are right on the money. For […]
Social Media: What’s all the fuss?
My latest article for the CWAllen Group: http://www.cwallengroup.com/newsletters/sept09/social_media.pdf
Authenticity: From Strategy to Decision Making
As promised, I have returned to Authenticity. This week the focus is on ‘being true to self’, i.e. making what you do, produce or how you do it as an extension of your own values, rather than trying to do something that contravenes your own principles( a nutritionist experimenting with genetically oriented foods for instance). […]
Happy Labor Day
I thought I’d take some time out of the holiday weekend to wish my readers a happy day and a much more fruitful Q4 than last year. What I am going to focus on for the rest of the year? make my writing much more frequently(at least once a week); finish Authenticity(see my earlier blog […]
What is your formula for success?
I drove down to New York from Boston this weekend with a couple of friends. Driving and talking usually leads to the revelation of theories and philosophies, and I came up with the concept of success and it not being an accident, i.e. that continual success is usually the result of some unconscious or conscious […]
Drinking from the Fire Hose
Last week I put out an advertisement in both LinkedIn and on a Senior Networking site looking for contractors to help me with the large number of future contracts I may soon get this fall. Wow was I surprised at the response! I must have got 20 emails in two days, and I am still […]
The new event landscape
As I mentioned before, I was at the SISO Executive Conference last week. What did I learn? That times are tough for most people with some events off 40% of their paid conference attendees from 2008. Funny that, as my business has never been better. What I think we are seeing is the transformation of […]
Return from the SISO Executive Conference
Wow, in the middle of summer I am yet again insanely busy, with a client event and then the SISO Executive Conference in NYC. I was especially looking forward to Barry Libert‘s sessions on community building. Barry is an old client when I was helping him at Shared Insights, so I got a chance to […]
Strategically Using Social Media
I am thankful for Stephen Nold. He has set up an event(The MTO Summit) which was the catalyst starting me on this Inbound Marketing path. I was checking out one of his old newsletters today and found this: http://www.meetingtechonline.com/articles_Strategically_Utilizing_Social_Media.aspx Which basically says don’t adopt technology for technology’s sake, hallelujah!
Rain rain go away-June showers bring July flowers?
What a fine June, rain every other day here in Boston! The Spring Tease continues, but at least I am not looking longingly out of the window…. As I mentioned on an earlier post, I am in the process of running an Inbound Marketing strategy with one of my clients. I am also looking to […]