April 15th’s a coming
Just returned from meeting with my CPA about my taxes, ouch! I found out I owed a lot more than expected. Good and bad, as I guess I won’t making my annual trip to Germany for a while, the good news, I only have to pay money if I’m making money! As far as the […]
Rendering Authenticity Part Three
Greetings from Boston on a snowy Friday afternoon. The authors of Authenticity now turn their attention to Exceptional Authenticity. Now we are talking since this section talks about the delivery of service, which in business I feel is critical and often neglected. In talking about Ian Schrager’s conversion from hotels to luxury living, he mentions […]
Rendering Authenticity Part Two
So I continue down the path of understanding authenticity from a commercial perspective(although I feel free to digress into other areas). Things have been fast and furious on my end, accounting from my absence here. I’ll make it up to you, I promise. The book Authenticity continues with the idea that many retailers design their […]
Communicating Authentically
Funny how once you are focused on something, it appears to be drawn to you. I found this on another site: http://www.selfgrowth.com/articles/Communicating_Authentically.html Enjoy the day.
Rendering Authenticity and The Jam
Continuing my long drawn out reading of the book Authenticity, the authors talk about the most yearned for ‘authentic experience’ is one drawn from their own past, of times gone by. The rank order of things offered to customers are(from highest value to lowest): TransformationsExperiencesServicesGoodsCommodities A customer will pay highest for a transformation and lowest […]
Recession, what recession?
I was wondering whether the looming reccession with its up and down stock prices and higher gas prices would greatly affect my business as the year end approached. My goal was to write at least one post on this a week, but it’s been a long time, my apologies. The reason I’ve been away? It’s […]
Happy New Year
First of all Happy New Year. I wonder if the sub-prime collapse and continued increases in oil prices will have a direct impact on events this year. The oil prices increases in particular are incremental and on their own, don’t seem to me to be a huge factor(although I dread the visit of the heating […]
The Supply of Inauthenticity
First of all, Merry Christmas and Happy New Year to all my readers and friends. It’s been a great year for me, with the continuing to learn about growing a new business from a series of ideas… Back to my study of the the book, Authenticity. First of all, I am finally becoming conscious of […]
Giving and Getting Value
Two storms up here in four days makes me wonder if Global Cooling will be the next fad….I’ve come to be spoiled by the mild winters and now I think we’re going to an old traditional one with ice and snow and sore backs… I was speaking with a potential future client on friday who […]
The Demand for Authenticity Part Two
As I continue finish the book Authenticity, I’m reminded of things I know but never said(or wrote) and stuff I didn’t know. It’s interesting as I digest this through the filter of making profitable events happen. Here’s what I came up with: 1) Young, new and hip Everyone wants to be part of whatever is […]