Launching New Events without Losing Your Shirt
December 2, 2014
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Launching a new event can be so risky that many won’t even attempt it. After all, who wants to lose money and possibly look foolish?
Launching a new event can be so risky that many won’t even attempt it. After all, who wants to lose money and possibly look foolish?
In an earlier blog post, I reviewed the three styles of an event manager and I promised to help you determine which one you are
Just got back from Expo! Expo!(more on that later) but waiting in my email box from Monday was this article about why associations/event organizers should
Agreeing heavily with Stephanie Selesnick on this: http://bit.ly/LbhX5J I would add that you need to know who your customers are before you can serve them.
I was ruminating about the three levels of success in the conference/trade show business. They are in order: 1) an event which attracts a quality
In Massachusetts, today is a work holiday for most people, which is nice considering it’s a quiet work day for me. It’s also 90 degrees
Got to love events, especially when it’s a small one and you and your partner get to be the chief cooks and bottle washers! A
One of the many hats I wear, is as a sales guy. Sales has really changed in the last ten years, and selling, especially what
I had a chance to catch my breath during the holidays in The Hamptons last week thanks to Bloomspot(a Groupon competitor). Well sort of, since