Idiot Marketing Messages
March 15, 2019
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Here are some examples of what I consider to be idiot marketing messages: Last chance to sign up is Friday! Hours left to save
Here are some examples of what I consider to be idiot marketing messages: Last chance to sign up is Friday! Hours left to save
Can your events marketing staff pivot away from disaster toward success? For most event companies, the answer is mostly no. They have staffs that were
I have a few event launches under my belt, having been in the business for the past 28 years. Many elements of a launch are
The more attention you can commit to things, the more value you will derive. Unfortunately, it’s not a matter of awareness; attention spans are now
Most of the sales people who I know have lots of confidence. With some, it might even border on arrogance. Confidence is a critical attribute
Recently I have started to notice a trend where people will blame others for situations that are truly their own responsibility. You probably know what
While on a recent a business trip, I continued reading a book, The Magic of Thinking Big, that I had first started reading a number
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The secret to success is the ability to stand in another person’s shoes. That’s particularly true if you are trying to do business with that
The show is over, and you can breathe a sigh of relief. If you are smart, you’ll also do these things before taking too long of