2 Huge Mistakes Which Will Kill Your Event
This was an article which appeared in Bob James blog last month, The Mighty Copywriter. I liked it so much I am using it again…
This was an article which appeared in Bob James blog last month, The Mighty Copywriter. I liked it so much I am using it again…
Michael Hart, the industry renowned journalist and thought leader is back! I asked him to provide his views on what attendee marketing mistakes he is seeing, and
I am in the process of managing an event in the environmental/sustainability sector. One thing that I’m driving within my team is a plan to
I’ve often ruminated that of all the thousands of events that exist, only 5% represent those that I’d consider as ‘must attend.’ These are the
I enjoy getting out and enjoying New Orleans, and when I can learn things which help ‘move the needle’ all the better. I attended Carl
Michael Hart, the industry renowned journalist and thought leader is back! I asked him to provide his views on getting more qualified attendees to events , and
Greg Topalian is a guy who has a similar experience to many of us hardened executives in the events business yet he seems much more enlightened
Tom Cindric is an energetic guy. A real Texan, Tom works as a vice president at Informa Exhibitions(formerly Hanley Wood Exhibitions.) I first met Tom at a
I recently spoke with Adam Andersen, who is Managing Director of Penton’s New Hope Natural Media division, and who is responsible for many well-known events in the natural
I met a number of interesting ‘new’ folks at this year’s SISO in Dallas, and many of the conversations I had will provide much of