Most long running events are viable because they continue to offer value, making enough money (or otherwise generating sufficient benefits ) to prompt their owners
Hey, event organizers! I have some bad news for you. You are going to have to re-engage with attendees and exhibitors all over again – as
The death of a show usually is a long time in coming. Often important things have been neglected and the signs of difficulties are there,
Launching a new event can be so risky that many won’t even attempt it. After all, who wants to lose money and possibly look foolish?
Jessica Levin is a well known Engagement Expert, and since I am fascinated with the relevance of attendee engagement and innovation, I asked her to
